We have been tracking the Google core update and seeing more surges and changes with those hit by the September helpful content update. I ran a survey asking how SEOs were impacted so far by the August 2024 core update…
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Daily Search Forum Recap: September 25, 2025
Here is a recap of what happened in the search forums today…
Google Tests New Ad Label / Design That Makes Ads Stand Out
Google is testing a new ad label and interface that really make the ads way more noticeable in the Google Search results. The ad label still is a black sponsored label, but Google is testing it on a tall gray background, with subtitles like “promoted products” and “promoted results.”
Google Search Testing New Pagination Bar Without Numbers
Google is testing removing the numbers from the pagination menu at the footer of the Google Search results page. The normal pagination bar shows the page number you are on, the test just shows a next button.


