Google was asked if building links too fast, let’s call it speed link building, is a bad thing. If you get too many links, too fast, is that something that can count against you in Google Search. …

Google Ads announced Target CPA and Target ROAS will be bundled with the Maximize conversions and Maximize conversion value bid strategies. So Maximize conversions will have an optional target CPA and Maximize conversion value will have an optional target ROAS. …

The Daily Mail owner has filed an antitrust lawsuit in a NYC federal court against Google alleging Google punishes publishers, like the Daily Mail, in its search results if they don’t sell enough ad space through Google’s marketplace, like Google …

Here is a recap of what happened in the search forums today… …

With the change where the top stories carousel in Google Search no longer will need AMP, you do need to meet some guidelines to be included but you do not need to be faster than your competition to show up …

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Google Local seems to be testing two new features for the “updates” tab for local businesses. The first is a red dot indicator to symbolize there is a new update posted for the local company. The second is the ability …

Google’s John Mueller was asked if changing the design of a site but leaving the content and URLs the same would possibly lead to ranking changes. John Mueller said yes, it likely will because he said “if you change design, …

Google is now postponing the Google Page Experience Update – moving it from launching next month to launching between mid-June and the end of August. Some small items are launching now, some are rolling out in mid-June and the rest …

Google has added a new report in Google Search Console named the Page Experience Report. Google also added new filters in the Performance Reports where you can compare the performance of green/yellow/red performing pages to each other. …

Search for [Ingenuity] in Google Search and you will get this super fun easter egg of the the robotic helicopter flying around Mars. The Ingenuity successfully completed the first known powered atmospheric flight, from vertical takeoff to landing, on any …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… …

Last week, PPCGreg posted on Twitter that Google Ads is “taking more liberties in the queries they’re allowing for Exact Match to show for. He said it “seems like they loosened things up a good bit.” …

Shimon Sandler came out to my house in the pretty cold weather, you can see the snow in the corner, to talk SEO and shop. Shimon has been in the SEO space for about 20 years, he has the experience …

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Google added a new keyboard shortcut to help users more quickly jump their cursor in the search entry box. If you do a search on Google.com and start typing afterwards, Google will prompt you about this keyboard shortcut that reads …

Google’s John Mueller was asked “are seals a good way to improve the E-A-T of a website” By seals, the user means trust seals, like BBB seals, security seals, certification seals, anything that conveys a form of trust on the …