Here is a recap of what happened in the search forums today…

Google is postponing the enforcement date of new advertising policies to May 24, allowing extra time to make needed adjustments. The post Google Ads Policy Update: Changes To Government Docs & Services appeared first on Search Engine Journal.

Google is experimenting with displaying blue badge icons and labels on certain search ads for advertisers who have been verified by Google Ads. The blue label features a blue circle with ridges and a checkmark inside it. This is part of Google’s ongoing advertiser verification program, and it appears that the company is now testing the use of small blue checkmarks for verified advertisers. Spotted in the wild. Khushal Bherwani first spotted the badge on Twitter. Google now shows verified blue tick mark icon on sponsored. For verified business#ppcchat Hey @rustybrick is that new ?? pic.twitter.com/SndvcLalTP — Khushal Bherwani (@b4k_khushal) […]

Google Search Console adds clicks and impressions reports for product snippets and merchant listings The post Google Updates Search Console With New Merchant Reports appeared first on Search Engine Journal.

New features in Google’s Discovery ads enable brands to captivate consumers with tailored experiences and more accurate data analysis. The post Google Enhances Discovery Ads: Boosting Engagement & Conversions appeared first on Search Engine Journal.

Google has broken out the merchant listings and product snippet reporting into two unique appearances that you can filter on within the performance reports in Google Search Console. Google also broke these out in the Merchant listings and product snippet reports, that it launched last September. What is new. Google said, “we are adding the ability to measure the impact of Merchant listing by splitting the Product results search appearance into two: Merchant listings and Product snippets.” You can now see how many clicks and impressions you get for those appearances/experiences independently of each other. The new Merchant listings and […]

The folks over at Whitespark has published there 2023 local ranking factors study, where they asked dozens of local SEO experts to rank what they think are the most important ranking signals for local pack and organic local search rankings.

In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking at a new piece of software for partner management…

ChatGPT can be helpful for many SEO-related functions, including but not limited to local SEO, keyword research and SEO-focused content creation. Title tags are another area the platform can help you with. Even if Google doesn’t always use them, title tags are still a critical on-page SEO element. Even Google’s John Mueller acknowledged that ChatGPT could be helpful for creating page titles. This article examines how ChatGPT and the ChatGPT API can help you create compelling, clickable title tags. Before we dive in, keep the following caveats in mind: The quality of your prompts will largely determine the quality of […]

Manual bidding will be discontinued for new campaigns on the Microsoft Audience Network beginning April 24th. From this date, all current image and feed campaigns employing a manual cost per click (CPC) bid strategy will be transitioned to Enhanced CPC (eCPC). This shift is expected to be finalized by April 28th. Timeline for the transition. The shift from manual bidding to eCPC starts on April 24th. New campaigns on the Microsoft Audience Network will no longer have the option for manual bidding. Starting April 24th, Microsoft will begin upgrading all existing campaigns on the network to eCPC. By April 28th, […]

As a reminder, when Google launched Bard, I, along with some others, were taken back by the lack of citations and links to sources provided in its answers. A Microsoft executive of over 21 years, Michael Schechter, Vice President, Growth and Distribution at Microsoft, even mocked Google Bard about that over the weekend.

As you know, Google Analytics 4 does not support tracking AMP pages. Well, Google’s Ads Liaison, Ginny Marvin, said on Friday that Google is “currently looking into it and will share an update as soon as we have one.”

Gary Illyes from Google said that in some cases, Google may not fully render a page before showing it in Google Search or Google News. It depends on how timely that content is and how quickly Google needs to index and serve it in Google Search.

Google is testing showing blue badge icons and labels on some search ads for advertisers who are verified by Google Ads. The blue label is a blue circle with ridges and checkmark within it.

As you build a content marketing strategy for your brand, you may encounter one key area that stumps you – especially if you’re new to content. Budget. How much should you budget for content? That’s a great question with a kind of disappointing answer.  It depends. Thankfully, this guide will explain all the various factors that will affect your budgeting decisions: Business size Industry Overall marketing budget Competition Goals Tools Insourcing vs. outsourcing I’ll also give you some benchmark budgeting numbers that could help you determine where your brand (or your client’s brand) should fall, plus some tips for smart […]

With the rollout of Google’s February 2023 Product Review Update, product review sites are kicking it up a notch. Discover more in this in-depth analysis. The post Analyzing The February 2023 Product Review Update appeared first on Search Engine Journal.

Open Source AI movement achieves another milestone with the release of a ChatGPT clone that anyone can use The post New Open Source ChatGPT Clone – Called Dolly appeared first on Search Engine Journal.