Here is a recap of what happened in the search forums today…
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Google Ads PMax Campaigns New Lifecycle Goals & Image Controls
Google announced a number of new goals and image controls that are now available on Google Ads Performance Max campaigns. Google added customer lifecycle goals and reporting and additional image controls.
EU Fines Google $3.5 Billion; Must Divest Part Of Ad-Tech Business
The European Union has fined Google $3.5 billion, 2.95 billion euro, for breaking its competition rules by favoring its own digital advertising services. Part of this ruling also says Google is required to divest part of its ad-tech business.
Google Search Console Indexing Reports Lagging By 7 Days
Google Search Console’s indexing reports, the page indexing, etc, are often not super up-to-date, but now we hit a 7-day delay, where the report has not been updated in a week now. This report is useful to see if the pages on your website are being indexed by Google, and it is a report that SEOs and site owners often use.
