Daily Search Forum Recap: June 30, 2025 - Official Craig Hordlow Website

SE Roundtable

Google Ads Journey-Aware Bidding, Expands Smart Bidding Exploration & Budget Pacing

Google Ads announced it is expanding both Smart Bidding Exploration and budget pacing. Smart Bidding Exploration beta for Performance Max with product feeds and Shopping campaigns will launch in few weeks and budget pacing in Search and Shopping campaigns is rolling out in the coming months.

Marketing blogs
SE Roundtable

Google Tests Underline Title, Link & Domain On Hover In Search Results

Google seems to be testing underlining the title, link and domain in the search result snippet when you hover your mouse cursor over the snippet. Generally, Google will just highlight the title link, the blue link, under the URL but here Google is underlining all of it.