Back in July, Google announced Web Guide, an AI-organized search results page that experiments with how we find, surface and organize results from across the web. Well, it has been showing up more often, directly in the “All” tab, not even in the web tab.
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Google: If Searchers Don’t Use Your Page In Search It May Be Removed
Google admitted in a video published on its own Search Central YouTube channel that if searchers do not use your page(s) in the search results, those pages may stop showing up in the search results. Martin Splitt said this in a recent YouTube short he posted where he said, “if pages fall off the index again… users don’t really use them in search results.”
Seems Like Google AI Overviews Are Impacted By Core Updates
Google core updates, such as the August 2024 core update, seem to directly impact if a site shows in the Google AI Overviews or not. Google did say quality is a benchmark for showing in the AI Overviews, plus we know featured snippets and many other search features are all impacted by Google core algorithmic updates.
Google Shopping Card Replaced Popular Stores With Where To Buy
As Google continues to test its shopping / e-commerce card format, Google is now testing replacing the “popular stores” section with a “Where to buy” section. I mean, it seems super similar to the other format, but who knows…
