Google’s Sundar Pichai was on the Cheeky Pint podcast and was asked about the future of Search. He basically laid out a future where Search is Jarvis-like where users will be completing tasks and have “many threads running”…
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Google Ads Keyword Planner New Auto-Organize Keywords To Ad Groups
Google Ads has a new feature in the keyword planner tool that will auto-organize new keywords into ad groups for you. This feature will take your new keywords and auto-organize them into keyword ideas in ad groups.
Google Has 40 Signals For Canonicalization
Did you know that Google uses around 40 different signals to perform canonicalization in Google Search? This not only includes numerous type of redirects, the rel canonical attribute but also things like x-default, sitemaps, links, PageRank and other signals.
Google Ads AI Max Keyword Prioritization For Exact Match
Google Ads added a new paragraph to the AI Max help documentation for AI Max keyword prioritization.” It explains that when “disabling the broad match campaign setting or moving to AI Max, broad keywords are not treated as exact match keywords in prioritization.” It then tells you how to handle this within AI Max.
