Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
…Google Local Search Ranking Algorithm Update Last Week
Google may have also pushed out a local search and map algorithm and ranking update over the past week or so. There has been some recent chatter and the Bright Local RankFlux tool has been off the charts for the …
Two Google Ads In Local Pack
Google is now showing up to two ads in the local search results – the local pack. Joy Hawkins spotted it the other day for a search on [lawn care near me] and shared a screenshot where Google’s local pack …
Google Search Console Performance Report Updated For Google News – Impression Changes
Google has made some changes to the Google Search Console performance report for Google News where your impressions may drop. Google said this is just a reporting change and the drop in impression doesn’t reflect any ranking changes but rather …
Google: Relevancy & Core Updates Factors Are More Than Just Text On A Page
Google’s John Mueller said on Twitter that when it comes to Google understanding and ranking documents, Google looks at more than just text on a page. He aimed this comment at a question around core updates and a site being …
Google Ads Custom Columns Design Update With New Metrics & Functions
PPCGreg posted on Twitter that Google Ads has updated the design and look for the custom columns and also added some new metrics and the ability to use functions.
…Google Top Stories Logo May Use Structured Data For Non-AMP Pages
Now that some publishers, like Search Engine Land, are removing AMP because it is no longer a requirement for top stories inclusion, some are noticing weird changes to the publisher’s logo Google selects in the top stories section. Google said …
Daily Search Forum Recap: December 8, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google released their annual top searches lists for 2021…
…Google Search Efforts On Inclusive Language
Google’s John Mueller and Martin Splitt had two special guests on their podcast show this week to talk about how Google approaches inclusive language in search – a topic we briefly covered only once before over here. The two guests …
Poll: Search Marketers Prefer To Specialize In Their Job
Azeem posted a Twitter poll a while back asking the digital marketing community if they prefer to specialize in a specific niche of marketing or be more of a generalist in their job. He asked “In today’s job market, would …
Google Ads Image Extensions Come To Desktop & More
Google announced that image extensions for Google Ads is rolling out to desktop ads now. Note, it launched for mobile ads in May 2021. Also, Google Ads image extensions now supports dynamic image extensions for any language and you can …
Google 2021 Year In Search – Top Searches
Google has published this years year in review for the top searches it saw in 2021. From COVID vaccine, to Dogecoin and AMC stock to Alec Baldwin to Simone Biles and Dune and Gabby Petito and of course Squid Game. …
Google: Googlebot Not Crawling Over HTTP/3 Yet
Google’s John Mueller confirmed that Googlebot is not yet crawling over HTTP/3 yet. He said if you do implement HTTP/3 for your site, it doesn’t mean it won’t benefit your users and thus possibly your core web vitals metrics. But …
Google Ads Spending Bug Again This Time Impacting tROAS & Maximize Conversion Value
We have yet another Google Ads spending bug to report, this one was related to Google advertisers using Target ROAS or Maximize Conversion Value bid strategies on some campaigns on December 2, 2021. These advertiser may have experienced “spending fluctuations.”…
Daily Search Forum Recap: December 7, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google had another Google Ads bug impacting ad spend…
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